Redesigning the branding of the EU digital currency

In this section you will find the visual style I contributed to the creation of the Digital Euro when I was part of the design team at the ECB.

We created an accessible product, moving away from the dark imagery usually associated with the crypto world and creating something new and fresh, taking the visual appeal of the European Central Bank to a whole new level.

© [2023] European Central Bank. All rights reserved.

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Visual Monetary Policy Statement